Lars Winkelbauer

With 20+ years of aviation, air cargo and supply chain experience across the globe, and as and author, Lars Winkelbauer regularly shares insights through articles and reports on subjects including artificial intelligence, crypto, blockchain, digital transformation, and more.

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E-Aircraft Nonsense: The Unrealistic Hype in Air Cargo

New York, NY — The buzz around electric aircraft (e-aircraft) as the future of sustainable air cargo has reached fever pitch, with industry leaders and tech enthusiasts alike proclaiming it the next big thing in aviation. However, a closer examination reveals that the hype surrounding e-aircraft is largely unfounded, driven more by wishful thinking and […]

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The DEI Dilemma: Hiring Challenges in the Air Cargo Industry

New York, NY — Diversity, Equity, and Inclusion (DEI) have become focal points in the corporate world, including the air cargo industry. Companies are under increasing pressure to diversify their workforce and create inclusive environments. While these initiatives are laudable and have led to positive changes, they also come with significant challenges and controversies. This

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Adapting to the Digital Age: The Essential Skills for Modern Logistics Professionals

New York, NY — The logistics industry is undergoing a seismic transformation driven by rapid advancements in technology. As the digital age reshapes every aspect of the supply chain, logistics professionals must adapt to stay relevant and competitive. Here, we explore the essential skills that modern logistics professionals need to thrive in this evolving landscape.

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Editorial: Why Cargo Airlines Launched by Ocean Carriers Will Never Succeed

New York, NY — The foray of ocean carriers into the cargo airline sector has been met with much fanfare but little success. Despite the ambitious ventures by giants like MSC, Maersk, and CMA CGM, these attempts are doomed to falter. The reasons are clear: air cargo is not their core competency, it will never

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The Digital Transformation of Legacy Cargo Airlines: A Strategic Imperative

New York, NY — In an age of rapid technological advancement, the cargo airline industry finds itself at a pivotal juncture. Legacy cargo airlines, often burdened with decades-old systems and practices, are now confronted with the necessity to digitize their operations. This editorial explores the transformative potential of artificial intelligence (AI) and blockchain technology in

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Energy and Sustainability in Blockchain

Eco-Friendly Blockchain Projects

Blockchain technology has gained immense popularity in recent years, revolutionizing various industries with its decentralized and transparent nature. However, concerns about the environmental impact of traditional blockchain networks, such as Bitcoin, have led to the development of eco-friendly alternatives. In this article, we will explore some of the most promising eco-friendly blockchain projects that prioritize

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Digital Strategy and Planning

Collaboration and Stakeholder Engagement in Digital Strategy and Planning

Collaboration and stakeholder engagement play a vital role in successful digital strategy and planning. Organizations that prioritize collaboration with stakeholders unlock a world of opportunities in digital marketing. By viewing stakeholders as collaborating partners, organizations can drive strategic digital planning, develop effective digital marketing strategies, and execute their strategic initiatives with precision. Stakeholder collaboration involves

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Digital Strategy and Planning

Digital Strategy for Global Expansion

In today’s digital age, businesses must adapt to changing landscapes in order to stay competitive in the global market. Digital technologies have revolutionized the way companies strategize and organize their international operations, offering new opportunities for growth and expansion. A well-crafted digital strategy is crucial for businesses looking to expand their reach and succeed in

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Digital Strategy and Planning

Continuous Improvement in Digital Strategy

In today’s rapidly evolving business landscape, organizations must constantly adapt and innovate to stay competitive. With the rise of digital transformation and the increasing importance of digital strategies and technologies, continuous improvement has become essential for organizations to maximize their potential and achieve sustainable growth. Continuous improvement, also known as Kaizen, aims to optimize processes,

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Cloud Computing and Services

Introduction to Cloud Computing

Cloud computing has revolutionized the way businesses approach their IT infrastructure. With the delivery of computing services over the internet, cloud computing offers scalable, flexible, and cost-effective solutions for organizations of all sizes. By eliminating the need for on-site data centers, businesses can leverage cloud technology to access computing resources on-demand. Cloud computing encompasses various

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